David Waldron, Author at The CRO Collective

17 May Humanizing Your Revenue Strategy, With Steve Travaglini

Posted at 13:36h in cro-podcast

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10 May Charting the Course of Your Revenue Career, With Monique Pintarelli

Posted at 13:35h in cro-podcast

Careers today typically to spring from one platform to the next in quick succession. But when we leap are we missing opportunities to deliver truly extraordinary results?...

03 May Revenue Growth and Values Are Intrinsically Linked, With Susan Sobbott

Posted at 13:33h in cro-podcast

In this episode of the CRO Spotlight, Warren and Lupe are joined by senior advisor and board member Susan Sobbott. Spending 18 years of her career at American Express, Susan has a deep understanding of both what is usual, and what is important, when it...

26 Apr Pursuing Revenue and Happiness, With Oscar Munoz

Posted at 16:04h in cro-podcast

An expert in payments with over 30 years experience, President of Worldwide Payment Services Oscar Munoz, has witnessed boundless change in how businesses pursue (and receive) their revenue....

19 Apr The Hyper-Growth CRO, With Dave Norton

Posted at 13:28h in cro-podcast

Join Warren and Lupe in welcoming their guest for this episode, Dave Norton. Currently CRO of Eltropy, Dave has played a role in the building four different unicorn companies in the tech space, as he followed his passion for growth....

31 Mar A Modern Revenue Model, With Luigi Prestinenzi

Posted at 11:17h in cro-podcast

The ideal career path for a Chief Revenue Officer is still hotly debated. But one thing is for sure: no matter who you put in the role, they need a very wide-angled lens....

30 Mar Warren Zenna of The CRO Collective — The Responsibilities of Elite Sales Leadership

Posted at 11:40h in Articles, Insights

25 Nov The Abstrakt Podkast – The CRO

Posted at 14:47h in Articles, Insights

Warren Zenna, Founder of the CRO Collective and Zenna Consulting Group gets into the critical role of CRO. He gets into how to tackle the problem of short CRO Tenure, Biggest CRO Challenges, and support that is available in the CRO Collective. Listen...

02 Nov Growth of the Chief Revenue Officer with Warren Zenna, Founder and CEO of The CRO Collective

Posted at 15:02h in Articles, Insights

09 Sep How to sell more by thinking like a CRO, with Warren Zenna

Posted at 14:51h in Articles, Insights

What does it take to be a successful Sales Professional? Is it the ability to say the right things at the right time? Is it the ability to prospect and create net-new opps? Or is it the ability to build meaningful relationships?...

Author: David Waldron